A precision lens, open at f/2.8
Built28 · Websites and AI automation for local business

Your website.
Live today.

We build new sites, rebuild broken ones, run the ads that fill them, and add the AI that answers your phone when you can't. Most go live the same day you call.

The problem
Nobody can
find you.

28% of small businesses have no website at all. Most of the rest have one that hides from the people already searching for them.

What we do about it
We open yours
all the way to 2.8.

Fast, secure, findable, and wired to answer. Let's start by looking at what yours does right now.

APERTUREf/22
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The mirror, ten seconds, no signup

Point it at your own
site and look.

Four checks that decide whether the people already searching for you ever arrive. Most local sites fail at least two.

⚠ Not secure yourbusiness.com
01 · Mobile
FAIL
No viewport tag. On a phone the page renders at desktop width and the text is unreadable.
02 · Secure
FAIL
Served over http. Chrome warns every visitor before they see a word.
03 · Email
WARN
No DMARC record, so anyone can send email pretending to be you.
04 · AI search
FAIL
No structured data. AI Overviews and ChatGPT have nothing to cite.
An example result. Enter your address for the real one, across every page of your site.
Why this is worth your morning
28%No website

Of US small businesses have none at all, roughly 8.96 million of them.

40 to 65%The trades

Cleaning, plumbing, HVAC and landscaping are missing more often than not.

60×Speed to lead

More likely to qualify a lead answering within an hour than within a day.

30 to 40%AI answers

Of Google searches now show an AI Overview. No schema means no citation.

Four ways in

Wherever you're
starting from.

01

Built new

Nothing online today. Live tonight, on your own domain, under your own name.

  • Five pages, mobile first
  • Tap-to-call on every screen
  • Google Business Profile claimed
  • Enquiries land in your inbox
  • LocalBusiness schema from day one
02

Rebuilt

You have a site. It's slow, insecure, or hasn't been touched since 2018.

  • Rebuilt on your existing domain
  • HTTPS, so the warning stops
  • Expired domains recovered in your name
  • Everything that ranked, preserved
  • 30 days of edits included
03

Automated

The part nobody local offers. Your phone stops being the bottleneck.

  • Missed call, instant text back
  • AI receptionist, day and night
  • Reviews requested automatically
  • Your numbers, texted monthly
  • Bilingual, English and Spanish
04

Advertised

A site nobody visits is a business card. This is the part that puts people on it.

  • Meta and Google campaigns built and run
  • Ad creative shot and written for you
  • Offers and angles tested, not guessed
  • Landing pages that match the ad
  • Spend and leads reported by text
The automation menu

Ten things that answer
when you can't.

Ranked by how fast you feel the money. The first three are where nearly all the value is, the rest come along with them.

01
Missed-call text back
A missed call fires an instant SMS: "Sorry we missed you, what do you need?" A busy trade misses about a quarter of its calls, every one of them to whoever picks up second.
Same day
02
AI receptionist on your existing line
Answers around the clock, qualifies, books, and texts you the summary. You never change your number.
Same day
03
Review engine
Job closes, customer gets a text with a one-tap review link. Reviews are the whole local ranking game and this one compounds every month.
Week one
04
AI review responder
Drafts a reply to every review in your voice; you approve by text. Responding is a ranking signal almost nobody keeps up with.
Week one
05
Speed-to-lead responder
Form fills and ad leads get an SMS inside sixty seconds instead of the next morning. This is where the 60× number lives.
Same day
06
Booking and no-show reminders
Self-serve booking, then automatic reminders 24 hours and 2 hours out. For salons, dentists and chiropractors a no-show is pure lost revenue.
Week one
07
Instant quote generator
Three questions, a ballpark range, and the lead lands with you. Trades lose work to "he never got back to me with a price."
Week two
08
Site assistant trained on your business
Hours, service area, pricing, "do you work on Hondas", answered without the phone ringing at all.
Week two
09
Google Business Profile autoposting
Weekly posts, photos and offers published automatically. Profile activity is itself a ranking signal.
Ongoing
10
Your numbers, by text
Calls, leads, reviews and bookings in one message on the first of the month. Not a dashboard. You will never log in to anything.
Ongoing

Nearly a third of the businesses on your street are invisible to the people already searching for them. Not outcompeted. Just unfindable.

Leadsagent 2026 · Foxwell Digital 2026 · Kixie / HBR lead-response study · Enrich Labs GEO 2026
What you get that nobody local offers

Six promises the shop
down the road won't make.

01

Live today

Agencies quote four to eight weeks. You get the keys before the day is out, because the build isn't the slow part, the meetings were.

02

The price is the price

Published, in public, on this page. No discovery call to find out what you can afford.

03

You own everything

Your domain, in your name, on your card. Your site, your files. Cancel the monthly and you keep all of it.

04

Findable by AI, not just Google

Structured so ChatGPT and AI Overviews can actually cite you. Most local SEO shops are still selling 2019 keyword work.

05

Your phone is the dashboard

Every competitor hands you a login you'll never use. Everything here reports by text. There is nothing to learn.

06

One person, one number

No account manager, no ticket queue, no handoff. You text me and I answer.

Pricing, in public

Paid once.
Yours forever.

Every tier is paid up front and delivered the same day. No retainer trap, no per-page invoicing, no "let's get on a call to discuss budget."

If you have no website
Live Today
$1,200
  • Five pages, live the same day
  • Mobile and tap-to-call
  • Contact form to your inbox
  • Your domain, your name
Most take this
Found Online
$2,500
  • Everything in Live Today
  • Google Business Profile claimed
  • Schema for AI search
  • 30 days of edits included
Phone Ringing
$4,000
  • Everything above
  • Missed-call text back
  • AI receptionist configured
  • First ad campaign live
If your site is broken or dead
Domain Rescue
$1,800
  • For a domain that loads nothing
  • Recovered and registered in your name
  • Rebuilt and live the same day
  • You keep the address you've always had
Most take this
Full Revamp
$3,000
  • Complete rebuild, mobile first
  • HTTPS and click-to-call
  • Google Business Profile optimised
  • Schema so AI search can cite you
Revamp + Automation
$5,500
  • Everything in Full Revamp
  • AI receptionist on your line
  • Missed-call text back
  • Review engine running
Then $99 a month, if you want it.
Hosting, edits, monitoring, and one text on the first of the month with your calls, leads and reviews. Cancel whenever, the site stays yours either way.
Book a call

Fifteen minutes to see
if we're a good fit.

Tell me what you've got and what you need. I'll look at your business before we talk, and if I don't think I can help you I'll say so on the call.

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